As many hope, and some predicted, Google has released a version of newly acquired SketchUp for free.
SketchUp is a very easy to use 3D modeling software that has already been integrated with Google Earth to allow modelers to integrate their creations into their Google Earth. To assist in this process Google's providing a 3D Warehouse for modelers to share their finished creations with others.
As a 3D modeler myself this is fantastic news. At Intervention Engineering we develop 3D models of clients oil fields and platforms. Using SketchUp we can now take this one level further and fly them through their facilities in Google Earth. Nice!
Expect to see a lot more content inside of Google Earth as people start modelling their homes, businesses and favourite landmarks.